18 Trending Products to Sell Online in 2021
To succeed in ecommerce, you need three things:
- In-demand products to sell
- The skills to market them
- The drive to succeed.
If you’ve ever felt confused by an abundance of choices, know that you’re not alone. Research shows that the more choices a person have, the less likely they are to make a decision and take action.
For an ecommerce business owner, choosing between endless product possibilities and thinking about what to sell can not only make you feel fearful and anxious, but can also take up a lot of your time and energy For that reason, we’ve done the choosing for you and compiled a list of top trending products to sell online in 2021. Instead of spending countless hours browsing and researching, all you’ll have to do is focus on the important part—selling!
18 Trending products to sell in 2021
Browse our list of trending products in 2021 you can use to start your online business.
- Sweatshirts, Hoodies and Joggers
- Wall Art
- Face Masks
- Eco-Friendly Products
- Peel-Off Face Mask
- Exercise Bands
- Water Bottles
- Yoga and Pilates Mats
- Jigsaw Puzzles
- Kitchen and Dining Room Furniture
- Board Games
- Laptop Skins
1. Sweatshirts, Hoodies, and Joggers
2020 has been the year of comfortable and casual clothing. With the rise of loungewear and athleisure, we’ll definitely see sweatshirts, hoodies, and joggers trending in 2021.
Last year from April to August, 49% of consumers spent more money on casual wear than the year 2019. In addition, the steady growth for these items in Google searches shows us that athleisure will showcase a abundance of sales in the year and become a trend in 2021.
When thinking about what products to sell online in 2021, consider designing a line of sweat suits or creating your own athleisure sets. You can sell each product separately, as well as use upselling and cross-selling techniques to sell them together to customers who can’t get enough of your designs.
2. Wall Art
Interior design always has been a popular interest among many people. With the rise of work-from-home culture in 2020, more and more customers are searching for classic design elements such as wall art to add zest and liveliness to their surroundings.
The great thing about wall art is that it’s trending all year round, which means you can customize it to fit any season or occasion.
Before starting to sell online, it’s important to identify who’s your target customer. This will help you create your wall art designs to their preferences, as well as market your business much more effectively however, if you’re struggling to find your style, there are many trends to hop on. Starting from line art and bold abstracts to statement quotes and aesthetic photography the variety of design options make this a great product to sell in 2021.
Wall art also has one of the biggest profit margins in ecommerce. When marketing your artwork as a premium product, try out some innovative strategies that go with a higher price tag.
Pillows are another classic interior design element to sell in 2021. Just look at the steady volume of searches for pillows throughout the years.
Similar to wall-art, pillows add life and comfort to people’s homes and can act as focal points. Because of their ability to easily increase the aesthetic quality of a room, decorative pillows are one of the most popular inonline. To appeal to new markets or catch the eye of existing customers, focus on personalization and branding. Design prints with modern symbols, a variety of patterns, or keep it simple with minimalistic designs. You can also gain inspiration by researching current pillow trends.
Mugs are among the most universal products to sell online. In a survey, nearly 60% of people said they had an emotional attachment to their favorite mug
The popularity of mugs means that your designs must be unique to grab the attention of the people browsing online stores. Keep in mind—the more precisely you define your style and focus to their wants and needs, the bigger your sales are going to be.
For example, considering my cinema obsession, when in need of a mug I’m more likely to buy a cup with a design specifically made for film enthusiasts than an “I love coffee” mug. And true coffee addicts also wouldn’t appreciate such a generic tribute to their favorite beverage.
5. Face Masks
Due to the Covid-19 outbreak in 2020, face masks have become a high-demand product across the world. Reaching a record-high $4.5 billion in sales in 2020, the face mask market is expected to surpass $21.2 billion by 2026.In addition to being purchased as a health and safety item, face masks have turned into atrending clothing accessory. A lot of companies and brands are using this opportunity to create their own designs. Similar to matching a tie, hat, or shoes to an outfit, face masks are now serving the same purpose by being styled for many different looks.
When selling your custom-made face masks, be mindful of not trivializing the pandemic in your marketing strategy. This item is first and foremost a protective gear and only then a fashion accessory.
Since the beginning of time, bags have served one of the most useful purposes of all—carrying around necessities. For that reason alone, this product never ceases to be trendy and is sold throughout the year.
While bags are a practical item, it’s the design aspect that draws people to purchase multiple variations and styles.
To offer your customers a casual and affordable bag option, try tote bags. They’re easy to design and work well with simple designs, embroidered quotes, or colorful patterns.
If choosing to sell backpacks, focus on the practicality and features, as well as the aspects that make the bag unique to your own brand.
If you want to sell fanny packs, strategy is main key. Generally considered a summer product, these accessories should be in your product catalog all year round people use them for traveling, camping, skiing, and any other activities where it’s important to be hands-free.
7. Eco-Friendly Products
Over the last 10 years, eco-friendly products have rapidly risen in popularity. More and more companies are starting to think about the environmental impact they leave on this planet.
Consumers are also more conscious of their purchases and pay extra attention to the product production. In a study 83% of consumers believe it’s important for companies to design products that are meant to be reused or recycled, and 81% said they expect to buy more environmentally friendly products over the next five years.
So, when thinking about the best products to sell online in 2021, eco-friendly is definitely your answer.
When creating your eco-friendly collection, choose products that contain organic, recycled, or biodegradable materials—this can include clothing or even everyday accessories. Make sure to also be transparent about the production of these products and market them by emphasizing the environmental benefits.
8. Peel-Off Face Mask
Due to the high demand in the beauty industry, most people are heading off the peel-off face mask. We have searched across the group and Google Trends and found that peel-off mask is time to be one of the topmost products widely used globally. Specifically, when it comes to the topmost e-commerce websites like Amazon andflipkart, there’s a demand for peel-off masks.
According to the search result, on the search engine, more than 30000 searches are being done on the peel-off mask, and that’s what showcases the demand of it. Specifically, when it comes to the facial mask, more than 81000 searches are winter per month.
To sell out your own peel-off mask, you can easily collaborate with the micro-influencers on Instagram and Facebook and bring out as many sales for you.
9. Exercise Bands
Since the pandemic has started, most people are trying to fulfill their exercise need at their home itself. They are trying the best way possible to get rid of the gym equipment and try out the easiest and affordable way to exercise daily.
Specifically, when it comes to the resistance band, they are pretty good and help you perform some exercise moment at your home itself without any hard-core equipment. And it is one of the topmost searched products in our list that is being widely used all across the globe and has a huge demand in the market.
There are tons of different resistance bands available in the market; accordingly, one can choose the one. Following are the search results based upon the exercise bands:-
- Resistance band – 650,000 per month.
- Exercise band- 25000 per month.
- Exercise resistance band- 5000 per month.
It’s a trend based product. So if you are supposed to serve the best possible and branded resistance bands, you are free to create your own website to set up an E-Commerce Store. All social media is a great way to enhance the engaging content about resistance bands so that you can form a good amount of customer base.
Among all of the other products, the demand for blankets is exorbitantly high, specifically in the spring and monsoon season. The good thing about blankets is that the profit margin is quite higher than the other products, and that’s why most people used to opt for the process of selling it out online.
These days, people are choosing off to the online purchase of blankets just because most people are stuck at their home itself, so you have a huge room available that you can proceed with to serve the high-quality blankets to the user. The research shows that in 2018 the overall estimated value of blanket we’re around $6.6 billion. Also, by the end of 2027, it’s about to reach over $9.9 billion, which is a good thing.
We have also researched blankets and found that there are too many different types of blankets available that include decorative, stylish, comfortable, etc. Amongst which you can opt for the one that fits your choices. Additionally, you can also sell out cotton or polyester blankets and team up with some of the custom blankets manufacturers so that they can form high-quality blankets for you.
11. Water Bottles
Globally the water bottles in high demand, and it has already reached up to the value of over $8.1 billion by 2018, and since then is consistently being in the high demand in the market that you can proceed with and serve the top quality and reusable water bottles to your audience so that they can take the use of it.
We have found some of the data regarding the water bottle depending upon the total number of searches. So here are they:
- Water bottles- 100,000 per month.
- Reusable water bottle- 27,100 per month.
- Custom water bottle- 22,200 per month.
- Sports water bottle; 14,000 per month.
Passing out the water bottle, you are free to set up your own e-commerce store audio when I was a little too using social media like creating the Facebook page, Instagram page, etc. Due to high demand, people will surely buy your product but provide some the innovative value.
12. Pilates and Yoga Mats
Due to the consistent popularity of being healthy, most people are starting off to yoga exercises. The biggest reason behind this is that people are fond of health consciousness. There is a need for your commit and the industry for performing and yoga exercises, and the industry are constantly increasing. According to the research, by the end of 2025, the industry will reach over $17.3 billion.
The audience of yoga is consistently increasing. Yoga goes essential to acquire some accessories like yoga mats that will provide them an organic feel while performing yoga asana.
All you need to do is start selling out your yoga mats. For processing with that, you will always need to take a better and minimal picture of a yoga mat and highlight some of the unique features you are provided to the users to be interested in your product and decide to purchase it right there.
Running ads on the platforms like Facebook and Instagram is the best way to boost your business from scratch. Even if you are just a beginner, this product could be the best choice for you that is consistently in a trend in 2021. So definitely check it out once.
Another great and all-time training product is selling out bicycles because people are frequently using bicycles nowadays and YouTube fitness enthusiasts. Most people are heading off to using bicycles that keeps them healthy by burning out calories.
Apart from this, by using the bicycle, you can also control your environment never to get harmed at any instance. Till the end of 2019, it was not in huge demand, but it’s about to start the error of the new decade, and most people are supposed to stay healthy without investing much amount by going out to the gym. Riding a bicycle could be the best choice for them that will not only keep them healthy, but they can avoid burning out more fuel on their regular vehicles.
You can even set up the in the campaign, due to which more leads can be generated throughout. So if you are a bit conscious about the term, check out this business pattern that will bring out as many sales in your way.
Initially, you can use social media to promote your bicycle pattern, and once you get maximum sales, you’re free to stop the ad facilities.
14. Jigsaw Puzzle
Since 1760 the trend of Jigsaw puzzles is constantly increasing day by day. The total number of searches is increasing, so if you are supposed to grab the opportunity, you are free to serve the good quality of the Jigsaw puzzle in 2021.
To research Jigsaw puzzles, you are free to check out the search engine where you will get to know more about it also; according to research, the total number of average searches on jigsaw reaches over 800,000, which is a good thing.
Due to the coronavirus covid-19 situation, people are searching for the opportunity to entertain themselves by sitting at their home itself. Due to this, the demand for jigsaw puzzles is quite high. This is the innovation that is happening to proceed with it and sell out as much good quality of Jigsaw puzzles.
15. The Dining Room and Kitchen Furniture
Newest trend is that people don’t want to waste their time by heading off to the offline market and purchase the dining set, the kitchen furniture for their better style, so they are heading off the online purchase even if you are not about to say in the online productive and take advantage of this latest trending product widely used all across the globe.
Using Google trend, you can find the best possible keywords for the dining room and kitchen furniture to serve your audience the best possible products. The researchers found that the total number of searches on kitchen furniture generates over 49,000 per month, which is good. Depending upon the total number of searches on search engine per month, We have shortlisted some of the data that are mentioned below:-
- Dining room chair – 130,000 per month.
- Dining room set – 200,000 per month.
- Dining room tables – 100,000 per month.
- Small dining room set – 8,100 per month.
You can use social media just like the other products to approach as many influencers to promote your product, bringing out as many sales in your way.
16. Board Games
Board games are another one of the most popular products to sell in 2020. They’re an easy way to get the family together to laugh, relieve stress, and lower screen time. The term “board games” gets 673,000 monthly searches, and “board games for kids” and “board games for adults” get 60,500 per month and 33,100 per month, respectively—so it’s a heavily searched product.
According to Google Trends, search volume typically peaks around the holiday shopping season but gained extra attention this year between March and June. Expect these trending items to gain interest again in the coming months, based on past trends.
To promote the bestselling products online, like board games, become an active member of forums and Facebook groups to share your skills and insights. Building community in niche markets like these will help you reach your target audience faster and easier. Get featured on round-up articles for the best board games or become a host on podcasts in the industry.
17. Laptop Skins
Well, the laptop is one of the best products widely used all across the globe, and to make it look new, you will always need to use the laptop skins that will get your job done just within a while. In the present scenario of 2021, laptop skins are consistently increasing, just like the mobile skins, so you have a huge opportunity to sell out the best possible laptop skins.
According to research, the total number of searches each month on laptop skins goes over 300,000. So the opportunity is higher due to which demand goes on hire as well.
The custom skins have a huge demand in the market that can be manufactured with a small investment of money, and the output you will get is way more. By getting in touch with some influences, you can also maximize the number of sales.
Out of 10 people, 9 is like to consume coffee or tea after waking up in the early morning, and the biggest reason behind this is it tastes a lot better full stop when it comes to the accessibility you have a huge scope if you serve them to the users. Some too many people are looking for fresh and legitimate coffee to consume it without any harm.
All you need to do is name your own beverages brand and set up the store to serve the users a great amount of coffee that will bring out as much amount sales because it is an evergreen niche having a huge demand in the market.